A: DataCast is structured to identify markets you have the strongest correlation to in an effort to help identify new markets of opportunity, show you which markets you relate to, and help your management team in advertising and strategic planning. Indicators that lead your business will not have a forward-looking picture for strategic planning, unless the indicator has a forecast.


This means that markets which lead your data do not have predictability for your business. If you run into this problem, please call us at 603.796.2500 or email customercare@itreconomics.com to discuss our Leading Indicator Programs or another product solution.